Create your custom short links for free
A free URL shortener that turns long addresses into short, custom and memorable links. Pick your own custom alias and keep your campaign parameters.
Why choose this custom link shortener?
A link shortener designed for professionals and individuals alike.
100% custom links
Choose the words shown in your short link instead of a string of random characters: a custom alias is more elegant, more reassuring and more memorable.
Free and unlimited
Create as many short links as you want, with no hidden fees and no volume limit.
AI-checked
Every short URL is analyzed by our artificial intelligence before activation, for a safe and trustworthy service.
Campaign friendly
Your UTM parameters and other campaign tags are preserved: track your performance without lengthening your URLs.
How to shorten a link in 3 steps?
Just three steps to get your custom short link.
-
Create your account
Sign up for free in seconds to manage your short links.
-
Choose your keyword
Enter the destination URL and the keyword you want to see in your short link.
-
Share your link
Your short URL is checked then activated: share it anywhere — by email, by SMS or inside a QR code.
Everything about the custom URL shortener
Shortening a link is not only about saving characters: it is about making your URLs readable, clickable and trustworthy. Here is how a short link generator works, and what personalisation actually changes.
What is a short link generator for?
On the Internet, it's common to add parameters to links shared on social media or by message. For example, the "UTM" standard allows tracking a campaign by adding parameters such as utm_source, utm_medium, utm_campaign.
In some cases, like SMS, where the number of characters is limited, it becomes crucial to save space. However, using campaign tags tends to lengthen URLs, which is problematic.
Branded short link or random characters?
By default, link shorteners generate random characters in the links they produce...
Let's be honest, it's neither very aesthetic nor reassuring for the end user, who doesn't know what they're clicking on. And that can be a real problem.
A branded short link contains a readable custom alias — a campaign or product name, for instance. Recipients understand where they are going before clicking, which lifts click-through rates well above a short URL made of random characters.
When should you use a custom short link?
There are plenty of use cases: SMS campaigns where every character counts, social media bios, QR codes printed on flyers or menus, newsletters, print material and slide decks. In all of them, a custom short URL is easier to read, to dictate, to retype by hand and to measure.
Additionally, we offer specific paid software, such as a reservation solution for restaurants that protects against no-shows. LFNY is therefore a gateway to other services in our ecosystem.
Moreover, LFNY is the little brother of LFQR, free dynamic QR Code generator.
Frequently asked questions about the LFNY link shortener
It's simply the contraction of Ludovic Frank and Nancy, the place where this application was created. It has no connection with the app's function. LF for Ludovic Frank. NY for Nancy, our city ❤️.
The problem is that adding these parameters considerably lengthens the links... Link shorteners offer a solution by reducing the size of URLs. They replace the original URL with a shorter, easier-to-share version, while preserving the necessary parameters for tracking campaigns.
With LFNY, you can choose the words or phrase you want to display in your short link. However, to prevent cyber-squatting, we impose a minimum of 5 characters by default.
In this case, you'll need to contact us. We want to know who you are, what your activities are, and in summary, evaluate if we can trust you. Whether you're a company, association, or individual, we need this information to prevent abuse and ensure responsible use of our service.
We don't directly generate revenue with LFNY. However, by using our service, you discover the "Ludovic Frank" brand. If your company needs advanced web development or consulting solutions, you'll know where to find us.
Our other free services
Discover the other free tools by Ludovic Frank.
Ready to create your first short link?
Join LFNY for free and create custom short links in seconds.